About us

The largest social media management platform in Latin America.

Photo of an mLabs booth with mLabs team members and event attendees

We empower our clients in digital marketing with an intelligent, user-friendly, data-driven platform. We provide features and insights powered by artificial intelligence, streamlining workflows and helping businesses and professionals achieve greater efficiency, strategy, and results on social media.

Our story

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Our story

2014
2017
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2019
2020
2021
2023
2025
Present
Photo of Rafael Kiso as a speaker at an event.

“mLabs was born with the purpose of enabling the success of businesses and professionals across various social media platforms.

Our intention, from day one, has been to democratize digital marketing, bridging the gap between social networks and the success of marketing professionals, agencies, content creators, and entrepreneurs of all niches and sizes. 

To achieve this, we created an intelligent, intuitive, and easy-to-use platform that grows in features and products according to the feedback our clients provide. Simultaneously, we educate the market, guiding our clients and transforming the technical jargon of marketing into accessible content through courses, tools, and free materials.”

Rafael Kiso – Founder & CMO of mLabs

Photo of Rafael Kiso as a speaker at an event.

From dream to reality: meet the founders of mLabs

They combined purpose, technology, and a passion for digital marketing to bring to life the platform that transformed social media management.

Caio Rigoldi, CEO & Founder mLabs

Caio Rigoldi

CEO & Founder

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+25 years of experience in technology companies
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Graduated in Systems Analysis and Development
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MBA in Business Management from FGV
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Named Startup Professional of the Year by Abradi (2020)
Rafael Kiso, CMO & Founder mLabs

Rafael Kiso

CMO & Founder

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+25 years of experience in marketing and technology
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MBA in Marketing
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LinkedIn Top Voice
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Best-selling author of Marketing in the Digital Age and Unbound Marketing
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Awarded Best Planning Professional (ABRADi)
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Top iBest 2025
Marcos Santos, CTO & Founder mLabs

Marcos Santos

CTO & Founder

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+20 years of experience in software development
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Graduated in Computer Science
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MBA in Project Management from FGV

Our values

Orgulho em construir

Pride in building

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We act with transparency, proactivity, and hands-on involvement to create something greater.

Aprendizes e professores

Learners and teachers

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We value constant exchange. We learn and teach every day.

Liberdade com responsabilidade

Freedom with responsibility

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We work with flexibility, trust, and a commitment to results.

Ambiente acolhedor

Welcoming environment

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Diversity, respect, and empathy are the pillars of a safe and welcoming environment.

Amor em ajudar

Love in helping

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Helping is our essence. We act with empathy and collaboration always.

Brilho nos olhos

Sparkle in our eyes

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We are driven by purpose. This sparkle is what propels our journey.

We want to make a difference!

Image shows the mlabs icon along with icons representing customer support

This is how we create impact: with solutions to simplify the daily routine of those who do social media marketing, strengthen brands, and drive their growth in the digital space.

Customer success is what drives us! That’s why it is at the center of everything, and this is reflected in all experiences with us: in the product, in customer service and support, in marketing activations, at events, and throughout the entire range of free educational content we strive to create daily.

Image shows the mlabs icon along with icons representing customer support

mLabs is for everyone. And you, are you for mLabs?

Composition of two photos — one shows the team in front of the mLabs booth at an event, and the other shows the audience and stage at an event where mLabs gave a talk.

mLabs is for everyone. And you, are you for mLabs?

We believe in the potential of people and in the strength of those who want to make a difference.

We seek talents who identify with our values and want to impact the digital marketing market. Come grow with us!

Follow mLabs on social media

We are always producing high-value content to help you excel in digital marketing. Follow mLabs on Instagram, Facebook, LinkedIn, Spotify, and YouTube to stay updated on insights, trends, and practical tips that can transform your strategy.

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INTEGRATIONS
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